Pursue niche opportunities for value-added wood products at trade events and seminars in the U.S. and Canada.
Bring together British Columbian and Canadian value-added wood product manufacturers with pre-qualified international buyers and specifiers at the 2024 Global Buyers Mission in Whistler.
Deliver targeted market development activities to increase sales in China, Japan, South Korea, and Mexico.
Support activities to promote and increase the use of Pacific Hem-Fir (PHF) lumber products in North American industrial, non-residential and outdoor market.
